MiniMax H3 Product Ad · Reference to Video
Upload a product photo and a style reference video, write a prompt describing the ad, and MiniMax H3 generates a cinematic product advertisement with stereo audio.
minimax h3
product ad
reference to video
video generation
70
ABOUT THE WORKFLOW
Generate a Product Ad Video
Upload a product photo and a short video that sets the style. Write a prompt describing the shots, camera movement, and mood. The model generates a video ad with matching lighting, motion, and built-in stereo audio.
Model
MiniMax H3 by MiniMax (also called Hailuo H3). An open-source 33B parameter video model that takes image, video, and text references and generates video with native stereo audio. Strong at preserving product identity across frames.
Lightning LoRA. Optional speed LoRA that cuts generation from 20 steps to 4.
HOW IT WORKS
Step 1. Upload your product photo
A clear image of your product on a clean background. The model preserves its shape, color, and branding throughout the video.
Works great with: cosmetics · packaging · bottles · electronics
Step 2. Upload a style reference video
A short video that sets the look you want: color grading, lighting style, camera movement, and overall mood. The model borrows the visual treatment, not the content.
Step 3. Write your prompt
Describe the ad shot by shot: camera angles, movement, lighting, and atmosphere. A detailed product ad template is pre-filled. “Slow push-in on product with teal background and floating ornaments” is more useful than “make a cool ad.”
Step 4. Hit run and download
The model generates your video with stereo audio and saves it as an MP4. Preview it in the workflow, then download.
Ready for: Instagram Reels · TikTok · YouTube Shorts · e-commerce listings
First time? Leave every setting as-is. The defaults (5 seconds · 9:16 portrait · Lightning LoRA on) are the right starting point for almost everyone.
RECOMMENDED SETTINGS
Quick-start guide. Find the goal that matches yours and copy the settings.
Standard product ad (most people) — 5 seconds · 9:16 · Lightning LoRA on · random seed. The right starting point for almost everyone.
Need maximum detail — Turn off Lightning LoRA. The model runs 20 steps instead of 4. Slower, but captures finer textures and sharper edges on the product.
Landscape or square format — Change the aspect ratio to 16:9 or 1:1. Use 16:9 for YouTube pre-roll or widescreen placements. Use 1:1 for Instagram feed posts.
Longer ad — Raise the duration up to 15 seconds. Longer videos take more time and cost more to generate. Start with 5 seconds to test your prompt first.
Reproduce a result you liked — Set a specific seed number. Keep it locked and tweak the prompt to adjust one thing at a time.
The product looks distorted or changes shape — Rewrite your prompt before changing settings. Be specific about preserving the product’s exact silhouette, color, and branding in every shot.
Prompt: Describe the ad shot by shot with timing, camera movement, and lighting. “Slow arc around product, rose-gold rim light, teal gradient background” gives the model a clear target. “Make a nice product video” does not.
LEARN
📹 Videos
ComfyUI 101 Free Course ft. Sebastian Kamph
Floyo 101 for Team Collaboration
✨ Quick links
USE CASES
🛍️ E-commerce Product Listings
Turn a flat product photo into a short video ad for Amazon, Shopify, or your own store. Upload the product shot, reference a style you like, and get a ready-to-post video back.
📱 Social Media Ads
Generate vertical product ads for Instagram Reels, TikTok, or YouTube Shorts. The default 9:16 portrait output is sized for mobile feeds with no cropping needed.
💄 Beauty & Cosmetics Campaigns
Create polished beauty ads with cinematic lighting, macro shots, and floating elements. The model handles reflective surfaces, matte finishes, and product text preservation well.
🎬 Pitch Decks & Mood Reels
Produce quick video concepts to pitch a campaign direction before committing to a full shoot. Upload a product and a reference clip, and present the result in your deck.
📦 CPG & Packaging Reveals
Animate a packaged product with controlled camera movement and studio lighting. Works well for launches, seasonal packaging, and unboxing-style reveals.
WHAT WORKS BEST / WHAT TO AVOID
✅ Works great
Clean product photos on a plain background
Style reference videos with clear lighting and camera movement
Shot-by-shot prompts with specific camera directions
Products with distinct shapes and visible branding
⚠️ May produce softer results
Busy or cluttered product photos
Very fine text overlays or small print on the product
Scenes with many small moving objects
Vague prompts without shot structure or timing
FAQ
What is MiniMax H3 and how does it generate product ad videos?
MiniMax H3 (also called Hailuo H3) is an open-source 33B parameter video model by MiniMax. It takes a product photo, a style reference video, and a text prompt as input, then generates a video that preserves the product’s identity while applying the visual style from the reference. The output includes native stereo audio at 24 fps.
What does the style reference video do?
The style reference video tells the model what the ad should look and feel like. It borrows the color grading, lighting, camera movement, and mood from your reference, then applies that treatment to your product. It does not copy the content of the reference video. Use any short clip that has the visual style you want.
Does MiniMax H3 preserve product branding and text on the packaging?
The model is strong at keeping product shape, color, and branding consistent across frames. It handles logos and large text well. Very fine print or small text overlays may soften or shift slightly, so check the output if legibility of small details matters.
What is the Lightning LoRA and should I turn it off?
The Lightning LoRA is a speed optimization that cuts generation from 20 steps to 4. It is on by default. For most product ads, it produces clean results at a fraction of the time. Turn it off when you need maximum sharpness on fine textures, reflective surfaces, or detailed packaging.
Can I use MiniMax H3 product ad videos commercially?
MiniMax H3 is released under the MiniMax H3 Community License with open weights. Review the license terms for your specific commercial use case, as community licenses may carry conditions on redistribution or large-scale deployment.
What resolution and aspect ratio should I use for social media ads?
Use 9:16 portrait (the default) for Instagram Reels, TikTok, and YouTube Shorts. Switch to 1:1 for Instagram feed posts or 16:9 for YouTube pre-roll and widescreen placements. The default resolution at 0.4 megapixels is optimized for social media. Raising the resolution increases generation time.
How to run MiniMax H3 product ads online?
You can run MiniMax H3 product ads online through Floyo. No installation, no setup, no API key to wire up. Open the workflow in your browser, upload your product photo and a style reference video, and hit run. Free to try.
WHY FLOYO?
Floyo is the only platform with team collaboration for ComfyUI in the browser. You run workflows with no install. You share run history, assets, and models across your team. You pay only when you generate. Floyo supports open-source and closed-source models.
A designer runs an edit and likes the result. A teammate opens that exact run from shared history and keeps going. No file handoffs. No version confusion.
For studios and enterprise teams, Floyo adds private workspaces, pooled resources, and a team usage dashboard. Other ComfyUI cloud tools run for one person at a time. Floyo runs for the whole team, with transparent per-generation costs.
Ready to try it?
Upload a product photo, pick a style reference, and run it. The prompt template is already set.
Questions? Watch the free course or check the FAQ above.
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